Finding the perfect clothing manufacturer can be a struggle. There are even fashion brands that have been in the business for YEARS but still haven’t found THE ONE.
The truth is – finding the right manufacturer can make or break your fashion business. Which is why I created this guide to help you, step-by-step, on how to find a clothing manufacturer that ticks all the boxes.
So whether your freelance client asked you to find a new manufacturer, it’s a new task you’re taking over in your fashion job, or you’re starting your own clothing line from scratch, I got you covered.
Let’s dive right in!
Clothing manufacturing is a complex process – with multiple steps from idea to finished garment. This is why it’s crucial for fashion freelancers and start-up brand creators to have a solid understanding of the fundamentals.
In essence, clothing manufacturing is the process of transforming design concepts into tangible garments. It involves a range of steps, from creating patterns and selecting fabrics – to cutting, sewing, quality checks, until delivery. The ultimate goal is to produce clothes that match the intended specifications, meet quality standards, and bring the fashion designer’s creative vision to life.
Of course, there’s much more that happens in between. And if you’re looking to dive deeper into this topic, my Guide on the Garment Manufacturing Process has you covered!
Finding clothing manufacturers that fit your needs is one of the most crucial steps in establishing your clothing line, excelling at your fashion job, or making your freelance clients happy. Truth be told – it doesn’t matter how good everyone is in your team, without the right clothing manufacturer, all the hard work can quickly go down the drain.
And when it comes to apparel manufacturing, there’s no one-size-fits-all solution. Each fashion brand has their unique set of needs that must be met by their chosen manufacturer. Some may require custom clothing manufacturers who can bring their unique designs to life, while others might need established manufacturers with a wide range of capabilities and production capacity to produce large order quantities quickly and for a fraction of the price.
Pro Tip: One of the common pitfalls is selecting the cheapest manufacturer. If budget is your primary concern, that’s totally understandable. But – while it might seem like a cost-saving move upfront, choosing cheap apparel manufacturers can lead to complications in the long run. Investing wisely in a manufacturer that aligns with both your budget and quality standards can save you significant time and money down the road, as it helps you avoid prolonged back-and-forth communication and costly errors during the production process.
Before anything else, you need to consider YOUR needs. Here are some key points to consider when finding apparel manufacturers.
Once you’ve completed the pre-production checklist, you’re ready to reach out. Gather all your requirements in a file, ready for forwarding to your potential clothing manufacturers. Make sure to include information about your fashion brand or client, what products you plan to produce, if possible – samples of your designs, and all the details mentioned above. This way, you can quickly send this doc over and narrow down your options based on factors such as location (domestic vs overseas), specialization, pricing structure, minimum order requirements, among other considerations you have listed using my free manufacturer sourcing evaluation sheet.
Here’s a quick example.
Hello, I’m Sarah, the founder of Serene Threads, a sustainable clothing brand focused on ethically produced loungewear.
Our first clothing line aims to encapsulate comfort and style, featuring three core pieces: (1) Relaxed Fit Joggers, (2) Oversized Crewneck Sweater, and (3) Soft Modal Lounge Tee. We’re looking to begin with an order quantity of 150 units per style, made in 3 sizes (XS, S, M) and custom color fabrics.
We’re currently looking for manufacturers who share our dedication to eco-conscious practices with the ability to deliver high quality garments and can manufacture clothing through ethical practices. Alongside quality and cost considerations, we want to know more about your lead time and cost for production. I’ve attached product samples below for your reference; let us know if these are within your production capabilities and provide us with a rough estimate of the costs.
Thank you for your time and collaboration,
Sarah
There are several ways to source for a manufacturer, whether that be online or in person.
Consider the following methods:
Once you’ve shortlisted a handful of promising candidates, reach out via email or phone number provided on their website, requesting more information about services they offer. Use the draft we created previously to ensure all details and questions concerning your project are answered before you make any commitments.
Pro Tip: Keep in mind that different types of garments often require different manufacturing expertise. It’s a good idea to explore various manufacturers for specific clothing items. For example, if you’re focusing on denim jeans, one manufacturer might excel, while another could specialize in activewear. While it’s convenient to have one manufacturer for all items, be mindful that it’s not always the best option.
So, you’ve done your homework and gathered a list of potential clothing manufacturers. Now comes the critical part – assessing these options to find the perfect fit for your brand.
Collecting all the deets can get overwhelming, that’s why I crafted this Manufacturer Sourcing Evaluation Sheet to keep your search well-organized. I made sure to include crucial aspects to consider, to ensure a comprehensive overview of potential manufacturers. From production capacity and lead times to customization options, costs, capabilities, and communication, this sheet covers it all. Use it as a guide for what questions to ask and track responses from different manufacturers.
Don’t stop at just filling in the blanks. Take a proactive approach by verifying the legitimacy of your potential clothing manufacturers. Scrutinize their history, check for any credentials and certifications, customer feedback, references, and reviews.
Pro Tip: While communicating with these manufacturers, gauge their commitment and expertise by observing how they respond to your technical queries. A manufacturer willing to engage and address your questions promptly is likely to exhibit a high level of professionalism and transparency. If they get squirrely about anything, ghost you, or just aren’t accommodating, those are all red flags. I’ve heard horror stories about bad manufacturers, and if they aren’t super on it during the discussion stages, things are only going to get worse.
Signing on a new manufacturer requires TONS of research. To make this step easier for you, I’ve whipped up a list of important questions to ask your potential garment manufacturer. x
P.S. You can also access these questions in the manufacturer sourcing evaluation sheet!
Listen to your gut. If you’re sensing something is off, don’t turn a blind eye as these small things could snowball once you begin collaborating. Here are some red flags to beware of!
Remember that these red flags are indicators and should be considered in context. While one red flag might not necessarily mean you should say goodbye to a manufacturer entirely, multiple red flags or a consistent pattern should not be taken lightly.
Have you ever ordered something online and then gotten an “expectations vs. reality” moment upon receiving it? Well, that can totally happen with garment samples too.
This is why it’s crucial to ask for samples and quotations. Send over a completed tech pack and request your first proto. This step lets you see and feel the quality firsthand before committing. Think of it as test driving before buying – you’re making sure your designs align with reality which can help your production journey run smoothly.
At this point, it’s also a great time to ask for more structured quotations upfront. You can ask them directly how much both small-scale (sample creation) and large-scale runs would cost based on various quantities (e.g., 100 units vs 1,000 units). Remember, prices can vary greatly depending on factors such as order quantity. Use this to your advantage, but also don’t order more just because it’s cheaper! Better to pay more for smaller quantities and sell out, than buy too much and have a ton leftover.
While not required, I highly recommend visiting your clothing manufacturer’s facility. A physical visit allows you to observe first hand if they follow good practices in the garment industry, directly employ workers, or have any red flags that might affect production quality.
And not only will you be able to see and confirm that the facility *actually* exists, you can also take this opportunity to form a good relationship with your clothing manufacturer.
In case you’re teaming up with overseas manufacturers or working as a remote technical designer or freelance fashion designer, hiring an independent third-party inspector could be an option. They perform audits and give detailed reports about everything from factory conditions to equipment status – providing invaluable insights without needing your physical presence.
Make the most out of your factory visit by ticking of these items on your checklist:
By covering these aspects during your visit, you can make informed decisions about your manufacturer and establish a solid foundation for good collaboration.
When you have finally made the decision to move forward with your chosen clothing manufacturer, it’s time to delve into the details of terms and conditions. Consider things such as payment terms, delivery schedules, quality control standards, even penalties for non-compliance.
Finding your ideal manufacturer isn’t as simple as your weekly Sunday afternoon grocery run.
And it’s not just plain trial and error – it requires meticulous planning, thoughtful consideration, and a keen eye for detail. Finding a great clothing manufacturer involves careful evaluation and effective communication to align all the puzzle pieces of your clothing brand.
With the right tools and strategies, you’ll ultimately connect with a manufacturer that not only brings your designs to life but also becomes a valued collaborator in your fashion brand’s journey.
Good luck on the hunt!