Blog Archives - Courses & Free Tutorials on Adobe Illustrator, Tech Packs & Freelancing for Fashion Designers : Courses & Free Tutorials on Adobe Illustrator, Tech Packs & Freelancing for Fashion Designers

Category: Blog

SFD058: Navigating the “4 P’s” of Fashion Marketing and Overcoming Networking Intimidation, with Robyn Spady

July 09, 2018

One area of the fashion industry that unites us all together is marketing – getting the right message about our products to the right people. On this episode of The Successful Fashion Designer podcast, I interview Robyn Spady, a lifelong handweaver and fashion industry professional with over 17 years of experience. Throughout our engaging conversation, […]

SFD057: Don’t Miss This Insider Coverage of Denver’s Massif Fashion Week

June 25, 2018

Few events are as exciting as the Massif Fashion Week held in Denver, Colorado every May. I attended the events this year and interviewed 9 different guests to capture their insights, anecdotes, and advice from the 2018 event. This episode is full of stories from executive planners, fashion designers, event photographers, and aspiring young fashion […]

Freelance Fashion Designer Rates: Project Rates vs Hourly

June 20, 2018

As a freelance fashion designer, it’s easy to totally eff up your pricing…and only once it’s too late, you realize YOU’RE NOT MAKINE ENOUGH MONEY! So you’re wondering…how do you set your rates as a freelance fashion designer? Should you do a flat rate and price by project, or should you charge an hourly rate? Now, before we get […]

Fashion portfolio mistakes that most freelance designers make

June 19, 2018

How can two fashion designers with similar portfolios have drastically different success with freelancing? After 6-months, one is desperate for any work, while the other has 3 steady clients and is on track to quit her full time job. What fashion portfolio mistakes is one of them making that’s leading to failure? I’ve been talking […]

SFD056: Mailbag! Your Fashion Industry Q’s Answered

June 18, 2018

Many of you have loads of Q’s about working in fashion…and I know it can be hard to find answers. Maybe you don’t know any industry experts to ask. Maybe your coworkers are tight lipped and not willing to share their secrets. Maybe you just don’t even know where to go. Which is why I started the monthly mailbag episode to […]

Fashion Design Student? Your Portfolio MUST have these TWO things

June 14, 2018

There’s a common mistake all fashion design students make in their portfolio. And before I tell you what it is, please know, it’s not your fault. The schools didn’t teach you any better. Which is why I’m here to show you the TWO things your fashion school portfolio must include (and what to leave out). Because here’s the […]

SFD055: Follow These 4 Tips for Enhanced Fashion Media Coverage

June 11, 2018

Fashion media coverage is a challenging area for any fashion business, but Lorraine Sanders has perfected the process after years of working as a journalist. On this episode of The Successful Fashion Designer, she discusses how to tackle fashion media and press on your own, without the use of a PR firm. She explains 4 […]

SFD054: Mini Episode, The Priceless Advice of “Know Thy Customer”

June 04, 2018

You’ve probably heard about the value of getting to know your customer. It helps you understand what they need and learn how you can solve their problems. And whether you’re an up and coming brand, a freelance fashion designer, or looking for a job in the fashion industry, you have a customer. It’s whoever is paying you […]

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