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Tag: Start Small

SFD080 Production & Manufacturing Processes for Small Batch Fashion

January 21, 2019

This episode was first published January 21, 2019. February 2, 2021: Jessica checked in, and Privy Label is still going strong! Privy Label teaches fashion entrepreneurs how to launch their custom Men’s or Women’s apparel lines through design, development, and small batch manufacturing in the US. If you have an idea but you aren’t really […]

SFD077 Interview with Project Runway Juniors Winner Chelsea Ma

December 17, 2018

Chelsea Ma won Project Runway Juniors when she was just 15 years old…and with no previous fashion experience. Like a lot of designers, she had an interest in fashion, but had no idea where to start. After convincing her parents to let her trade figure-skating lessons for sewing lessons, she began one step at a time by learning […]

SFD076 Six Steps to Starting a Fashion Line that Sells

December 10, 2018

Designing and starting a fashion line is exhilarating and inspiring and something most of us want to jump right into. Starting a fashion line that sells is something completely different–but it’s something you can do. Robyn and I are BACK with a podlet that sums up six easy steps to starting a fashion line that sells. The Successful […]

SFD075 How to Be a Lingerie Designer with Laurie Van Jonsson

November 26, 2018

Being a lingerie designer is its own unique and interesting niche of working in the fashion industry. There are tons of different things you have to think about compared to designing – let’s say – shirts or jackets. But it’s a pretty cool job! Laurie Van Jonsson knows this firsthand. From launching her own lingerie […]

SFD070 Build a Fashion Brand with a Cult Following

October 15, 2018

Seeing other fashion brands on social media with these crazy cult followings can be pretty intimidating. You see these fashion brands and think, “I can’t possibly generate that much interest in my designs.” But it’s possible! You can design products that people want to buy because they are obsessed! With the right consumer research and […]

SFD062 Building a profitable Baby Bag Fashion Brand with no Experience

August 06, 2018

Do you have ideas, big ideas that can change the way consumers use a specific fashion product? Do you spend all your time drawing up designs, getting feedback from friends and family and thinking of new ways to create ease of use for your consumer? Do you spend time wondering how you can build a […]

SFD061 Are You Ready to Quit Your Job for Your Fashion Startup Business?

July 23, 2018

You have had this full time corporate fashion job for several years. You’re comfortable where you’re at, with benefits, income and stability. But you also have this “passion project” that you started as a creative outlet and it has turned into a fashion startup business. You spend all your free time designing, making, creating and problem […]

SFD058: Navigating the “4 P’s” of Fashion Marketing and Overcoming Networking Intimidation, with Robyn Spady

July 09, 2018

One area of the fashion industry that unites us all together is marketing – getting the right message about our products to the right people. On this episode of The Successful Fashion Designer podcast, I interview Robyn Spady, a lifelong handweaver and fashion industry professional with over 17 years of experience. Throughout our engaging conversation, […]

SFD054 Mini Episode: The Priceless Advice of “Know Thy Customer”

June 04, 2018

You’ve probably heard about the value of getting to know your customer. It helps you understand what they need and learn how you can solve their problems. And whether you’re an up-and-coming brand, a freelance fashion designer, or looking for a job in the fashion industry, you have a customer. It’s whoever is paying you for a […]

SFD051: Discover How One Fashion Design Entrepreneur Created a Flexible Direct-to-Consumer Business

May 14, 2018

Creating a direct-to-consumer (DTC) business in the fashion industry isn’t easy. Learn from serial entrepreneur and new fashion designer Allison Floam on this episode of The Successful Fashion Designer – I promise it’s an episode you don’t want to miss. Allison shares the story behind her latest business venture, Bello Belts. The company specializes in […]

SFD048: How An Amazing Eco Friendly Clothing Brand Was Built On The Passion Of One Woman

April 16, 2018

Contact Heidi: podcast (at) SuccessfulFashionDesigner.com If you need a shot of inspiration, you’ve got to hear this conversation with my guest Elle – the creator and designer behind Ellerali, an eco friendly clothing brand built solely on the passion of its founder. Elle wasn’t educated as a designer, she was trained as a marine biologist. […]

SFD044: This Company Runs their Fashion Brand like a Tech Startup (and they’re crushing it)

March 12, 2018

Do you ever feel like the fashion design and development process moves at a snail’s pace? We often work years and multiple seasons ahead, and by the time product is delivered, it’s easy to feel like it’s already outdated. Voormi thinks about things differently, and they’re pushing the boundaries and timelines that fashion takes. What takes many […]

SFD039: How to Start Your Clothing Line with No Experience

February 05, 2018

If you have no fashion industry experience, it can feel really daunting to try and start your own clothing line. Where do you source materials? How do you find factories and manufacturers? How do you sell your line to retail shops? But if you go slow, do your research, and have some patience, you’ll discover you can get […]

SFD031: Behind the Scenes of an $87k Kickstarter Launch

December 11, 2017

Sarah Coronado takes us behind the scenes of her $87,000 Kickstarter campaign. Learn first hand how to launch a fashion brand on Kickstarter including how to prepare for your campaign, what to do to make sure it’s successful, and how to keep up momentum after it ends. With no fashion background, experience or contacts, Sarah […]

SFD021: How to Get Funding for Your Fashion Startup

October 02, 2017

Billie Whitehouse has been called the Elon Musk of Fashion. In just 4 1/2 years, she’s launched multiple successful wearable tech products. Her most recent, Nadi X, is a line of activated yoga apparel that listens & responds to your body. In the interview, Billie shares her valuable lessons learned about getting funding, advice for […]

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