Selling Archives - Courses & Free Tutorials on Adobe Illustrator, Tech Packs & Freelancing for Fashion Designers : Courses & Free Tutorials on Adobe Illustrator, Tech Packs & Freelancing for Fashion Designers

Tag: Selling

SFD082 Fashion Startup Trade Shows: Are You Ready (and what’s the cost)?

February 18, 2019

When it comes to trade shows, there are SO many questions. How much is this going to cost? How does this all work? How do I make sure it’ll be a success? Am I ready? In my interview with Danielle Licata and Kelly Helfman, we talk about these exact questions and more. Danielle and Kelly […]

SFD080 Production & Manufacturing Processes for Small Batch Fashion

January 21, 2019

Jessica Osborn is the CEO and founder of Privy Label, a company that help brands and boutiques create their own custom clothing lines from design to delivery. She works closely with small-batch manufacturers in the USA in order to cut down on the wasteful practice of overseas manufacturing. Jessica has six years of experience in […]

SFD076 Six Steps to Starting a Fashion Line that Sells

December 10, 2018

Designing and starting a fashion line is exhilarating and inspiring and something most of us want to jump right into. Starting a fashion line that sells is something completely different–but it’s something you can do. Robyn and I are BACK with a podlet that sums up six easy steps to starting a fashion line that sells. The Successful […]

SFD075 How to Be a Lingerie Designer with Laurie Van Jonsson

November 26, 2018

Being a lingerie designer is its own unique and interesting niche of working in the fashion industry. There are tons of different things you have to think about compared to designing – let’s say – shirts or jackets. But it’s a pretty cool job! Laurie Van Jonsson knows this firsthand. From launching her own lingerie […]

SFD067 Working with a Fashion Showroom

September 17, 2018

You finally have your design process down and your merchandise production down to a science and you feel like you’re ready to take on one of those big time retailers, but you have no idea how to reach them. You have no idea how to get your foot in the door of a fashion showroom, […]

SFD061 Are You Ready to Quit Your Job for Your Fashion Startup Business?

July 23, 2018

You have had this full time corporate fashion job for several years. You’re comfortable where you’re at, with benefits, income and stability. But you also have this “passion project” that you started as a creative outlet and it has turned into a fashion startup business. You spend all your free time designing, making, creating and problem […]

SFD046: How to Authentically Engage with Your Audience for Fashion Entrepreneurs

March 26, 2018

As fashion creatives, we think if we come up with the world’s most brilliant design…it will just sell itself. If we just put up an ecommerce site, people will flock to it and buy our beautiful designs. Unfortunately…it doesn’t work that way. You can create the best product in the world, but if you don’t strategically attract and engage […]

SFD042: Surviving Failure and Competing Against Huge Fashion Brands

February 26, 2018

“But I’m just one person. It’s hard competing against huge fashion brands out there?” It can feel really hard to launch your fashion line when you’re just one person. Which is why you have to persevere and you have to find support somewhere. And I know I sound all fluffy inspirational here…which is pretty out of […]

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