Category: Fashion Brand
SFD091 100 Ways NOT to Start A Clothing Line: These Guys Learned Firsthand What Works and What Doesn’t
Starting a clothing line from scratch is a massive challenge. And when you don’t have big investors and influential connections, it can seem impossible. But these three young entrepreneurs found a way to beat the odds and make their brand a reality. Meet Salvatore Graci, Angelo Acquista, and Luca Graci, founders of luxury streetwear brand […]
SFD088 How to Build Your Fashion Business with Festival Vending
Kimberly Ponniah didn’t take the typical route into the fashion world. Yet through grit and perseverance, she went from knowing almost nothing about the industry to running a successful fashion design business. She now works full-time designing her own line of accessories, Wild June. Through years of experience, Kimberly learned how to use festival vending […]
SFD083 How This Designer Built a Vegan Luxury Shoe Brand
Bebe Mehr’s fashion entrepreneur journey began in 2001 while she was in college and started selling stuff on Ebay. Little did she know, that 13 years later, after a lot of different fashion careers, it would turn into her own line of vegan luxury shoes, Cult of Coquette. Coming from an entrepreneurial family, Bebe’s journey […]
SFD082 Fashion Startup Trade Shows: Are You Ready (and what’s the cost)?
When it comes to trade shows, there are SO many questions. How much is this going to cost? How does this all work? How do I make sure it’ll be a success? Am I ready? In my interview with Danielle Licata and Kelly Helfman, we talk about these exact questions and more. Danielle and Kelly […]
SFD080 Production & Manufacturing Processes for Small Batch Fashion
This episode was first published January 21, 2019. February 2, 2021: Jessica checked in, and Privy Label is still going strong! Privy Label teaches fashion entrepreneurs how to launch their custom Men’s or Women’s apparel lines through design, development, and small batch manufacturing in the US. If you have an idea but you aren’t really […]
SFD077 Interview with Project Runway Juniors Winner Chelsea Ma
Chelsea Ma won Project Runway Juniors when she was just 15 years old…and with no previous fashion experience. Like a lot of designers, she had an interest in fashion, but had no idea where to start. After convincing her parents to let her trade figure-skating lessons for sewing lessons, she began one step at a time by learning […]
SFD076 Six Steps to Starting a Fashion Line that Sells
Designing and starting a fashion line is exhilarating and inspiring and something most of us want to jump right into. Starting a fashion line that sells is something completely different–but it’s something you can do. Robyn and I are BACK with a podlet that sums up six easy steps to starting a fashion line that sells. The Successful […]
SFD073 Accounting Advice for Fashion Designers and Businesses
Guess what? If you want to have a fashion brand, you’re going to have to deal with fashion business accounting. And while it’s not the sexiest topic around, it’s a fact of doing business. But the good news? It doesn’t have to be complicated or overwhelming. And in this interview with accountant Peter Lang, who […]
SFD071 A Fashion Design Dream Come True: From the Honduras to NYFW, With Guillermo Irias
When it came to success in fashion, Guillermo Irias had nothing going for him. Raised in the Honduras by a single mom who didn’t think a fashion career was a good idea, he didn’t have the financial or emotional support he needed. But he is hardworking, driven, and passionate. And he wasn’t willing to let […]
SFD070 Build a Fashion Brand with a Cult Following
Seeing other fashion brands on social media with these crazy cult followings can be pretty intimidating. You see these fashion brands and think, “I can’t possibly generate that much interest in my designs.” But it’s possible! You can design products that people want to buy because they are obsessed! With the right consumer research and […]
SFD069 Launching a Sustainable Fashion Brand and Manufacturing in Bali
Do you want to create a sustainable fashion brand… but feel like you’re on the outside edge of what is going on in the fashion world? It can feel as though no one will ever give you the answers to your questions or share their inside information or tips. Well… good news, this isn’t permanent. […]
SFD066 10 Easy Networking Tips (you can use today) to Get Ahead in Fashion
One of the best ways to get ahead in fashion – whether it’s to get your first (or next) job or to launch your own fashion brand – is networking. Now, I know, no one really wants to “network”. But here’s the thing: You don’t have to do that “networking” thing. Instead, you can just focus on making […]
SFD064 Fashion Startup Advice on Creating, Manufacturing and Selling Your Designs
You’re someone who spends hours getting lost in a fashion idea, drawing and redesigning a garment over and over again until it’s just right. But once those ideas are perfected you’re not sure how to go from hand drawing on a napkin to holding that garment in your hands. But you can wade through the uncertainty […]
Bonus Episode: AliExpress knocked off this fashion brand. Here’s what they did.
Fashion designers worry all the time about how to protect their ideas. Unfortunately? Our industry doesn’t get much protection or have much control when it comes to knockoffs. Grassroots brand Solstice Intimates has had their lingerie and loungewear ripped off before, both by independent designers and large trendy stores. But the most recent incident with […]
SFD062 Building a profitable Baby Bag Fashion Brand with no Experience
Do you have ideas, big ideas that can change the way consumers use a specific fashion product? Do you spend all your time drawing up designs, getting feedback from friends and family and thinking of new ways to create ease of use for your consumer? Do you spend time wondering how you can build a […]
SFD061 Are You Ready to Quit Your Job for Your Fashion Startup Business?
You have had this full time corporate fashion job for several years. You’re comfortable where you’re at, with benefits, income and stability. But you also have this “passion project” that you started as a creative outlet and it has turned into a fashion startup business. You spend all your free time designing, making, creating and problem […]
SFD058: Navigating the “4 P’s” of Fashion Marketing and Overcoming Networking Intimidation, with Robyn Spady
One area of the fashion industry that unites us all together is marketing – getting the right message about our products to the right people. On this episode of The Successful Fashion Designer podcast, I interview Robyn Spady, a lifelong handweaver and fashion industry professional with over 17 years of experience. Throughout our engaging conversation, […]
SFD057: Don’t Miss This Insider Coverage of Denver’s Massif Fashion Week
Few events are as exciting as the Massif Fashion Week held in Denver, Colorado every May. I attended the events this year and interviewed 9 different guests to capture their insights, anecdotes, and advice from the 2018 event. This episode is full of stories from executive planners, fashion designers, event photographers, and aspiring young fashion […]
SFD055: Follow These 4 Tips for Enhanced Fashion Media Coverage
Fashion media coverage is a challenging area for any fashion business, but Lorraine Sanders has perfected the process after years of working as a journalist. On this episode of The Successful Fashion Designer, she discusses how to tackle fashion media and press on your own, without the use of a PR firm. Lorraine explains 4 […]
SFD054 Mini Episode: The Priceless Advice of “Know Thy Customer”
You’ve probably heard about the value of getting to know your customer. It helps you understand what they need and learn how you can solve their problems. And whether you’re an up-and-coming brand, a freelance fashion designer, or looking for a job in the fashion industry, you have a customer. It’s whoever is paying you for a […]
