Do you know what the biggest mistake startup fashion designers make when fabric sourcing? They buy from retail shops (like Mood and other NYC garment district stores) which means you’re overpaying and wasting money. Learn exactly where you to source low minimum fabrics (and trims) for your fashion brand. Jay shares his 30+ years of […]
One of the hardest decisions a startup designer has to make is choosing clothing manufacturers in the USA vs going overseas. But what if I told you US production is starting to compete with overseas prices? And lead times are WAY faster? And minimums are MUCH lower? Learn how (and why) you should choose Made […]
It’s easy to feel like you should design for everyone. But the old adage of “if you speak to everyone you speak to no one” holds true, even in the fashion industry. Here’s why picking a niche market for your fashion brand will make it easier to build a loyal audience and sell your designs. […]
You’ve reached out to clothing factories and manufacturers, but no one replies! Learn essential strategies about how to approach them and what terminology you need to know so factories will take you and your clothing line seriously. Get industry insider secrets from expert Kathleen Fasanella to learn how to find a factory in the USA to […]
Learn the step by step process to clothing line production and the critical parts to think about like: how long it takes to go from idea to finished product, how much to budget, and whether you should manufacture locally or offshore / overseas. In this episode I’m chatting with Abbie Ellis, co-founder of Stitch Method […]
A clothing line without an audience or customers is just a pile of clothes collecting dust. If you’re serious about starting a clothing line, you need to build a group of raving fans who are dying to buy your designs. Learn exactly how to get people excited about your product before you even launch (so […]
In this episode I’m chatting with Shilpa, founder of Nayali, an activewear brand for women bra size “D-cup & Up”. Shilpa spent over a decade working for huge brands like Conde Nast, Fubu, and Gap. She took all her experience, quit her job, and went to Bali to do a solo label. A year and […]
Have you ever argued about fashion with a friend who says that what they wear doesn’t matter? Then you counter that of course it matters – it’s the first impression you get of a person! Your visual branding is the same.
Trying to sell your clothing line to large big box retailers or small independent boutiques? There are strategic processes you’ll need to follow. Learn step by step how to find and reach out to buyers, what to put in your line sheet, and what to do when you finally get a meeting. In this episode […]
Last year I interviewed successful fashion entrepreneur Rochelle Behrens. When the two of us sat down to talk…things got real. Rochelle is one of the most genuine and candid people I’ve ever had the pleasure of meeting and knowing. Before the interview started, I humbly asked her to share it all, to teach and tell […]
In case you missed it, on Monday we sat down with handbag designer Kaci Head for the Successful Fashion Designer live show. Kaci ventured into the fashion industry with her own collection back in 2000 and since then she’s had 3 labels and worked with multiple fashion brands. In this episode, we talked about: 17:10 The […]
Learn strategic industry insights about the secrets of making it big as a startup fashion designer. (Hint: all of this stuff can easily be implemented in your own business to get success and grow!)
In a competitive and brutal industry like fashion, you know that designers can be very tight lipped about their ways. In this candid interview, Rochelle tells all with specific tactics, strategies and actions she took (these are all things you can do too!) to get her company off the ground and build it up to the successful brand that it is today.
I typically coordinate and manage 4-6 photo shoots a year and have learned a thing or two over the years on how to be best prepared! I’ve got a 3 day shoot this week outside of Boston; Scroll down for a quick list and overview of what I do/bring for a professional photo shoot! SHOT […]
Don’t be caught off guard by the unexpected costs associated with overseas production or the hurdles you may have to jump over to get your product across borders. Make sure you’re well informed before venturing into unknown territory.