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Category: Blog

Then and Now: My Embarrassing Fashion Flats

April 23, 2018

You know when you look back on designs you created years ago and CRINGE? It’s the weirdest thing…because at the time, you thought were great. I was looking through some of my Illustrator flat sketches last week and for the first time ever, I realized the difference between what I’d drawn a decade ago and […]

SFD048: How An Amazing Eco Friendly Clothing Brand Was Built On The Passion Of One Woman

April 16, 2018

Contact Heidi: podcast (at) SuccessfulFashionDesigner.com If you need a shot of inspiration, you’ve got to hear this conversation with my guest Elle – the creator and designer behind Ellerali, an eco friendly clothing brand built solely on the passion of its founder. Elle wasn’t educated as a designer, she was trained as a marine biologist. […]

Important Show Updates (and what they mean for you)

April 09, 2018

As we near the one year anniversary for the show (WOW! Thank you for all your support to help us get this far!), I have some important updates about the podcast that affect you. In this short episode, learn about: the new bi-weekly publishing schedule how you can get your fashion industry questions answered in […]

SFD047: Why Choose a Career as a Pattern Maker (instead of a fashion designer)

April 02, 2018

When most people think about working in fashion, all they think about is being a designer. But did you know there are a lot of other really cool jobs out there in fashion? Like a pattern maker career? A lot of the time, these jobs are less competitive than being a designer (but still as fun and creative). Aileen Coyle […]

SFD046: How to Authentically Engage with Your Audience for Fashion Entrepreneurs

March 26, 2018

As fashion creatives, we think if we come up with the world’s most brilliant design…it will just sell itself. If we just put up an ecommerce site, people will flock to it and buy our beautiful designs. Unfortunately…it doesn’t work that way. You can create the best product in the world, but if you don’t strategically attract and engage […]

SFD045: How to Plan a Fashion Photoshoot (step by step)

March 19, 2018

There are a lot of variables to consider to plan a fashion photoshoot. And in this interview, fashion photographer Kristen Walther and I cover all of them. From casting models to getting the right hair and makeup, and finding a perfect location to planning for a smooth day, we go through the entire photoshoot process, step by step. You’ll love […]

SFD044: This Company Runs their Fashion Brand like a Tech Startup (and they’re crushing it)

March 12, 2018

Do you ever feel like the fashion design and development process moves at a snail’s pace? We often work years and multiple seasons ahead, and by the time product is delivered, it’s easy to feel like it’s already outdated. Voormi thinks about things differently, and they’re pushing the boundaries and timelines that fashion takes. What takes many […]

SFD043: Build Your Career as a Freelance Pattern Maker (from anywhere)

March 05, 2018

You may think it’s impossible to have a career as a freelance pattern maker in the fashion industry. And you’d probably think it’s even more impossible to do it from a rural town. But that’s exactly what David Russon does. In today’s episode of the SFD podcast, he shares exactly how he built his freelance career and […]

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